The Australian Breastfeeding Association has its own wholly owned subsidiary, Mothers Direct. Mothers Direct specialises in meeting the needs of pregnant and breastfeeding women and the health professionals who care for them.

We offer everything for the breastfeeding or pregnant mother, including maternity bras in sizes up to L cup, fashion pregnancy/breastfeeding tops, quality breast pumps and accessories, ABA booklets, parenting books and music, baby sleeping/settling resources, slings and carriers, lambskins, baby skincare, gifts and more.

As well, we offer extensive resources for the health professional in the lactation sector, including books and literature, teaching aids, distance education and lactation aids.

Mothers Direct also hires Medela and Ameda breast pumps through its Melbourne and Brisbane stores.Our Melbourne store hire Medela Symphony, Medela Lactina and Ameda Elite pumps. Brisbane store hires Medela Symphony pumps and Ameda Elite pumps. Australian Breastfeeding Association subscribers hire at half price. For more information on hire charges click here.

All profits from Mothers Direct support the work of the ABA. ABA and LRC subscribers receive 10% discount on their purchases (excluding subscriptions and breast pump hire)!

Visit us today at one of our retail stores in Melbourne or Brisbane. Our expert staff (many of whom are trained breastfeeding counsellors or educators) can help with all your breastfeeding needs. We offer caring fitting of your maternity bra in sizes up to L cup. No appointment is necessary, but please arrive at least half an hour before closing time to allow our staff plenty of time to complete your fitting.

We welcome babies and young children in all our stores, many of our staff are mothers themselves and understand the special needs of mothers shopping with small children. You are also welcome to breastfeed in any of our stores and a private spot is available for this.

Visit us today at:

Melbourne

1818-1822 Malvern Road, East Malvern

9am-5pm Mon – Fri (Tue only 10am), 11am-3pm Sat

Ph: 1800 032 926 (Sat only ph 03 9805 5501)

 

Brisbane

2A/26 Eva St, Coorparoo

10am-3.30pm Mon-Sat

Ph: 07 3847 5187